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May
28

Surviving the Business Side of Business



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Ah, the life of a business owner. You started with a dream, a passion, and perhaps a bit of naivety about how glorious it would be to be your own boss. Then, reality smacked you right in the face with accounting, taxes, HR issues, and those delightful “what-am-I-doing-with-my-life” moments. Fear not, fellow entrepreneur, for you are not alone in this wild journey. Let’s navigate the treacherous waters of the business side of business together—with a good dose of humor and practical advice.



The Tale of the Accidental Accountant


You thought owning a business would mean spending your days doing what you love. But suddenly, you’re spending more time with spreadsheets than your family. If numbers aren’t your thing, don’t panic—embrace the chaos. Imagine your invoices and expenses as a never-ending game of Sudoku. Fun, right?


When in doubt, hire a good accountant. They are the magical wizards who can turn your financial gobbledygook into understandable reports. Think of them as Gandalf, guiding you through the Mines of Moria (or the IRS audit). Your time is better spent growing your business, not wrestling with tax codes that seem to be written in Elvish.



Marketing: The Mysterious Beast


Marketing your business can feel like trying to catch a unicorn with a lasso made of spaghetti. Social media algorithms change more often than you change socks, and keeping up with trends can be like drinking from a firehose. Here’s a tip: don’t try to do it all.


Pick one or two platforms that make sense for your business and stick with them. Remember, even Rome wasn’t built in a day, and they didn’t have Instagram to worry about. If posting cute cat memes gets more engagement than your meticulously crafted posts, roll with it. Sometimes, the path to success is paved with fluffy distractions.



HR Headaches and Office Politics


Managing people is like herding cats—if the cats could file lawsuits and demand better coffee. Employees are the lifeblood of your business, but they also come with their own set of challenges. Create a positive work environment by being transparent, fair, and maybe even a little bit fun.


Remember Michael Scott from The Office? Yeah, don’t be him. But do sprinkle in some humor and humanity. Hold a “bad tie” day, have impromptu dance-offs, or bring in donuts for no reason at all. Happy employees are productive employees, and they might not notice that your business plan is held together with duct tape and sheer willpower.



Customer Service: The Circus Act


Customers are the reason you’re in business, but dealing with them can sometimes feel like juggling flaming torches while riding a unicycle. You will encounter all kinds—those who sing your praises and those who think you’re the devil incarnate because their shipment was one day late.


Take a deep breath and channel your inner therapist. Listen, empathize, and respond with a calm and understanding tone. Keep a stash of chocolate nearby for those especially trying interactions. And remember, for every grumpy Gus, there are usually ten satisfied Sallys who appreciate your efforts.



The Art of Self-Care


In the midst of running around like a headless chicken, don’t forget to take care of yourself. Burnout is real, and it’s not pretty. Schedule time for breaks, hobbies, and the occasional Netflix binge. Your business will not crumble if you take a day off. (If it does, we have bigger problems to discuss.)


Find a community of fellow business owners to commiserate with. Join networking groups, attend local meetups, or just vent on social media. Sometimes, all you need is to know that others are struggling with the same ridiculous issues.



Laugh Your Way to Success


At the end of the day, remember why you started your business in the first place. Let that passion drive you, and don’t be afraid to laugh at the absurdities along the way. Business is serious, but it doesn’t have to be devoid of joy and humor.


So, chin up, brave entrepreneur! You’ve got this. When the going gets tough, just think of this: if a cat can become an internet sensation, your business can certainly succeed. And if all else fails, at least you’ll have some great stories to tell.


Now, go forth and conquer, one laugh at a time!